Viral Videos

Viral Videos

Viral videos are videos people watch online and then forward, embed and share them with fiends and family.  It’s astounding the number of viewers some of these videos obtain as they spread like a virus.  The ones that attract huge audiences are typically original, funny, unusual, unexpected, mysterious or sexy and then there is that hard to define Internet serendipity of luck and timing.  This makes then hard to achieve and impossible to duplicate.  As a business however, the success of viral videos should not be simply tied to number of viewers, but rather the types of viewers, the comments you get or buzz generated.  A successful video might have a smaller, but more targeted audience and generate buzz for your product among a key demographic.

SpykerMedia can help you explore a viral marketing strategy that makes sense, produce the video(s) and handle the distribution and tracking of the results.